Human hair extensions, does the country of origin matter?
The hair extensions industry, just like any other is constantly changing. If you’re not privy to hair extensions in general it's easy to get lost in the fast pace of it all. A prime example of how fast the industry moves can be seen in the constantly shifting trends, one of the main ones being, ‘country of origin’.
Unless you're buying the real stuff from a reputable source (prices can go into the thousands for just the hair alone), chances are your hair extensions are originally from India or China. And that's ok. What's important is the quality of the hair and how it's collected and processed. Unless you're sourcing raw hair with specific characteristics, the origin isn't important.
- Where was the hair sourced?
- Has the hair been chemically processed (basically has the hair texture been created using chemicals or steam)?
- Are the cuticles still intact ( cuticles are keratinized layers that protect the hair shaft and help lock in moisture)?
- Are the cuticles all going in the same direction ( this can lead to extreme tangling if not)?
- What level can the hair be bleached to without damaging it?
- What's the lifespan of the hair, if taken care of properly?
VIRGIN - A term used to refer to human hair that hasn't been chemically processed eg. dyed, permed, coloured or bleached. If the hair does have a uniform wave or curl, it's usually created using the steam method as opposed to using chemicals. Also, the way the hair is sourced from the donor may vary.
REMY - Is considered to be the best type of human hair you can get without breaking the bank. Cuticles are intact and aligned in the same direction which means the hair is less prone to tangle, increasing the longevity of the hair.
What other marketing tactics do you think hair vendors rely on to increase the sale of their hair extensions? Let me know in the comments below x